How to Make the Most Profit From GO Sales?

Research
12/2024
Reading time:
3
Minutes

Loading gallery...

No items found.

To maximize profit from Guarantees of Origin (GO) sales, renewable energy producers should consider these notable points that can shine light on their sales efforts:

1. Volume and Market Access

The pricing of GOs is influenced by various factors, including supply dynamics, regulatory frameworks, and seasonal changes in energy production. For instance, in Europe, spring and early summer prices can fluctuate significantly, due to abundant hydroelectric power from Norway, which can flood the market. Naturally, this environment tends to favor larger producers who can sell GOs in bulk, thus securing better prices by leveraging volume in their sales negotiations.

Smaller producers aren’t totally shut out, though - It’s possible to pool or aggregate GOs amongst producers, allowing them to access larger deals to catch the interest of buyers who wouldn’t have been interested before. Smaller producers can use Soldera to implement this pooling strategy, converting individual GOs into bulk offerings, which improves their market position and access. The outcome? With increased sales volume, smaller producers can benefit from better pricing.

__wf_reserved_decorative

2. Timing - Fresh GO’s Are More Expensive

Volume isn’t the only thing to factor in - you need to keep an eye on time. Not only is GO issuance not backdated whatsoever (meaning it’s imperative to get started ASAP!), but notoriously, GOs have a one-year expiration, making timely sales crucial, so that you aren't left bag-holding all the way until expiry (or more likely, selling your GOs at uncomfortable losses). Fresh GOs also fetch better prices, as they are naturally more desirable than older GOs — they allow traders a larger window to speculate inside before expiry, alongside giving corporate buyers maximum flexibility to meet targets. This time advantage has made newly-issued GOs particularly attractive: For example, throughout the majority of 2024, 2023 issued GOs were priced 2-3x lower. Looking ahead, 2025 issue GOs are currently valued at nearly 2x the price of 2024!

One effective strategy is dollar-cost averaging sales of fresh GOs, where producers sell their GOs when they are issued monthly as opposed to waiting for a better price that may not arrive within that tricky 12 months. This method reduces the risk of loss from the possibility of market dips, without sacrificing gains during price spikes. A handy way to look at passive strategies and automation is through a conventional financial lens. Whilst you might fancy yourself a trading guru, it’s pretty well known that most managers don’t beat the broader market, and would’ve done better instead just sitting back and letting a passive strategy run its course. Market indices often provide consistent, predictable returns by spreading investments across various assets, which helps mitigate risks associated with individual stock volatility. Similarly, Soldera spreads out sales to remove human emotion, alongside offering forward hedging strategies against volatility.

3. The Role of Automation & Passiveness

Automating your GO processes can greatly improve efficiency and profitability, especially in a market with limited price transparency for buyers and difficult-to-use government registries. With the time-consuming bureaucracy of GO markets, it’s understandable why GOs can be low on a producers list of priorities. Automated platforms provide the time-savings to make GOs a top priority again, completely streamlining the sales workload from compliance to transaction management. This allows producers to focus on their core operations and lower administrative burdens (with Soldera, by 95%!), while benefiting from enhanced pricing through aggregated and frequent sales.

Conclusion

Regardless of whether you’re familiar with GOs or completely new to them, nearly all producers can enhance their profits in the GO market by contributing towards bigger-volume deals, selling quickly every month and automating management. For existing GO producers who aren’t keen on monitoring markets and tedious administrative work — Soldera is the time-saving tool you’ve been longing for.

⭢ Join our tender list
⭢ Sign up to our newsletter
⭢ Pilot our virtual accounts

Oliver Bonallack is Founder's Associate at Soldera. His writings focus on Energy Attribute Certificates (EACs) and Guarantees of Origin (GOs). He has a background in venture analysis and public policy, with a First Class BSc in Politics & International Relations from the University of Bristol alongside top performance in the Venture Institute and the Terra.do Climate Fellowship. His climate and energy experience includes building AI-first workflows for registry operations and investing in climate technology startups via Collective VC and Team Ignite Ventures. His day-to-day work focuses on compliance and registry ops, market data and policy research, content and GTM systems, and automation across renewable certificate processes

Explore our other articles

Oliver Bonallack
oliver-bonallackSoldera Joins RECS: The Leading Energy Certificate Association in 2025
www.soldera.org/articles/soldera-recs-membership-2025
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Ecolabel Eligibility & Approval
www.soldera.org/articles/soldera-feature-spotlight-ecolabel-eligibility-approval
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Aggregated Forward Sales
www.soldera.org/articles/soldera-feature-spotlight-aggregated-forward-sales
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Single Counterparty KYC
www.soldera.org/articles/soldera-feature-spotlight-single-counterparty-kyc
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Aggregated Spot Sales
www.soldera.org/articles/soldera-feature-spotlight-aggregated-spot-sales
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Streamlined Device Overview
www.soldera.org/articles/soldera-feature-spotlight-device-overview
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Scheduled Transfers of Guarantee of Origin Volumes
www.soldera.org/articles/soldera-feature-spotlight-scheduled-transfers-of-guarantee-of-origin-volumes
Tibisay Ulloa
tibisay-ulloaMaking Sense of Guarantees of Origin in Spain: Spanish GO Management Explained
www.soldera.org/articles/spain-guarantees-of-origin-management-explained
Oliver Bonallack
oliver-bonallackRenewable Energy Guide: How to Buy and Trade Guarantees of Origin
www.soldera.org/articles/renewable-energy-guide-how-to-buy-and-trade-guarantees-of-origin
Oliver Bonallack
oliver-bonallackAIB Data: Can Traders Learn From AIB Statistics in Guarantee of Origin (GO) Markets?
www.soldera.org/articles/aib-statistics-guarantee-of-origin-trading
Oliver Bonallack
oliver-bonallackMarket Update: Norway Aligns With REDII: What It Means for GO Prices
www.soldera.org/articles/norway-redii-go-prices
Oliver Bonallack
oliver-bonallackSoldera’s Ethos: Why We Use Sealed Hybrid Tenders
www.soldera.org/articles/soldera-ethos-sealed-hybrid-tenders
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Complete Transaction History
www.soldera.org/articles/soldera-feature-complete-transaction-history
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Fully Automated Contracting
www.soldera.org/articles/soldera-feature-fully-automated-contracting
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Effortless Device Registration
www.soldera.org/articles/soldera-feature-spotlight-effortless-device-registration
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: True Consolidated Reporting
www.soldera.org/articles/soldera-feature-spotlight-true-consolidated-reporting
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Complete Inventory Overview
www.soldera.org/articles/soldera-feature-spotlight-complete-inventory-overview
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Automatic Invoices & Transactions
www.soldera.org/articles/soldera-feature-spotlight-automatic-invoices-transactions
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Market Insights & Quarterly Outlooks
www.soldera.org/articles/soldera-feature-spotlight-market-insights-guarantees-of-origin
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Forward Hedging of Guarantee of Origin Volumes with Soldera Forward Advantage
www.soldera.org/articles/soldera-feature-spotlight-forward-hedging-of-guarantee-of-origin-volumes
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: Manage Guarantees of Origin (GOs) Across Special Purpose Vehicles (SPVs)
www.soldera.org/articles/soldera-manage-guarantees-of-origin-spvs
Oliver Bonallack
oliver-bonallackSoldera’s Pricing: The Success Fee Model Explained
www.soldera.org/articles/solderas-pricing-the-success-fee-model-explained
Oliver Bonallack
oliver-bonallackVirtual Energy Attribute Certificate (EAC) Accounts: Say Farewell to Fees With Instant & Borderless Market Access
www.soldera.org/articles/virtual-energy-attribute-certificate-accounts-global-access
Oliver Bonallack
oliver-bonallackVirtual Guarantee of Origin (GO) Accounts: Meet The Cheapest GO Holding Accounts for Cancellation & Transfers
www.soldera.org/articles/virtual-guarantee-of-origin-accounts-cheapest-go-holding
Oliver Bonallack
oliver-bonallackBelgium Has FOUR Guarantee of Origin (GO) Registries: Belgian GO Management & Prices Explained & What You Need to Know
www.soldera.org/articles/belgium-guarantee-of-origin-registries-prices-explained
Oliver Bonallack
oliver-bonallackSoldera Feature Spotlight: GO Allocation for PPAs
www.soldera.org/articles/feature-spotlight-go-allocation-for-ppas
Oliver Bonallack
oliver-bonallackRenewables Explained Simply: Bundled vs Unbundled Energy
www.soldera.org/articles/bundled-vs-unbundled-renewable-energy
Oliver Bonallack
oliver-bonallackWhat’s the difference between Physical and Virtual PPAs?
www.soldera.org/articles/whats-the-difference-between-physical-and-virtual-ppas
Oliver Bonallack
oliver-bonallackUnderstanding Quality Labels in Europe
www.soldera.org/articles/understanding-quality-labels-in-europe
Oliver Bonallack
oliver-bonallackVCs Make Infrastructure Play: A Bullish GO Market Signal
www.soldera.org/articles/soldera-raises-two-and-a-half-million-euro-a-bullish-go-market-signal
Oliver Bonallack
oliver-bonallackThe Guide to Cross-Border GO & REC Management in 2025
www.soldera.org/articles/the-guide-to-cross-border-go-and-rec-management-in-2025
Oliver Bonallack
oliver-bonallackWho’s Dealing Energy Certificates? Key Players in GO and REC Markets
www.soldera.org/articles/whos-dealing-energy-certificates-key-players-in-go-and-rec-markets
Oliver Bonallack
oliver-bonallackUnderstanding RE100: What Are Credible Claims?
www.soldera.org/articles/understanding-re100-what-are-credible-claims-in-renewable-energy
Oliver Bonallack
oliver-bonallackHow Will Trump Affect the Renewable Energy Certificate (REC) Market?
www.soldera.org/articles/how-will-trump-affect-the-renewable-energy-certificate-rec-market
Oliver Bonallack
oliver-bonallackHow to Make the Most Profit From GO Sales?
www.soldera.org/articles/how-to-make-the-most-profit-from-go-sales
Oliver Bonallack
oliver-bonallackThe Role of Regulations in Driving GO Demand
www.soldera.org/articles/the-role-of-regulations-in-driving-go-demand
Stenver Jerkku
stenver-jerkkuWhat Is the Price of Guarantees of Origin? Here Are Some Public Price Signals
www.soldera.org/articles/what-is-the-price-of-guarantees-of-origin-here-are-some-public-price-signals
Stenver Jerkku
stenver-jerkku4 Reasons Why Now Is the Right Time to Join Soldera
www.soldera.org/articles/4-reasons-why-now-is-the-right-time-to-join-soldera
Stenver Jerkku
stenver-jerkkuFebruary 2024 — What France's Certificate of Origin Auctions Say About Market Prices
www.soldera.org/articles/february-2024-french-auction-prices
Stenver Jerkku
stenver-jerkkuWhat is a Guarantee of Origin?
www.soldera.org/articles/many-european-solar-producers-are-deprived-of-an-important-source-of-income

Additional income is already waiting

Guarantees of Origin can only be traded for the first 12 months after the moment of production, so it does not make sense to wait long.